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E-commerce opportunities with eBOC

SunBiz, May 30, 2001

Kuala Lumpur: Local e-business service provider, Sdn. Bhd. and the National Chamber of Commerce and Industry (NCCIM) are jointly organising the second e-business ownership campaign (eBOC). eBOC, starting on the 31 July, 2001 aims to create an awareness among small and medium enterprises (SMEs) about e-commerce opportunities.

Fione Tan, chief executive officer of, said that SMEs have three main concerns about going on the Internet; not knowing how to attract clients to their website, uncertainty over their return on investment and jitters stemming from the recent dotcom meltdown. œTo address these concerns, we have invited several top Internet marketing experts to the International Internet Marketing Conference during the campaign.?br>
œEighty-seven precent of the SMEs we spoke to felt no urgency to go online,?Tan said. However, she is convinced that there is still a market for e-commerce if companies use the right approach.

NCCIM vice-president, Datuk Kenneth Eswaran said that despite the bleak economy conditions, growth in e-commerce has been ˜phenomenal? œKnowledge is the basis for doing business,?he said. Eswaran foresees tremendous potential after the unveiling of the new 8th Malaysia Plan, which envisages strong growth in the new K-Economy. œThe most attractive thing about e-business is how easy it is to go global,?he added.

eBOC is also supported by the Young Entrepreneurs?Association of Malaysia (PUMM). Seven prominent speakers including Robert Massa, chief executive officer of SearchKing Inc (USA), an Internet consulting firm, and Sarina Karim of MSC Ventures will speak at the conference.

For details see

"E-commerce opportunities with eBOC - SunBiz"

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